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Want to apply for a grant for your startup? Write it yourself

December 28, 2023
in Fintech
Reading Time: 6 mins read
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Want to apply for a grant for your startup? Write it yourself

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Within the tumultuous tech funding panorama of current years, corporations have more and more began trying to different sources of capital to fund their analysis, innovation and progress. 

Enter grant funding — a non-dilutive type of financing awarded to help R&D and enterprise initiatives, largely throughout the vitality, science and tech sectors. Non-profits or authorities companies are typical awarding organisations, trying to fund new technological developments that may make a tangible influence.

Notably for companies performing intensive analysis or constructing {hardware} merchandise, getting off the bottom with developments generally is a steep monetary elevate, and grants supply a possibility to forge forward with improvements with out sacrificing an unsustainable portion of an organization’s fairness. 

Unsurprisingly, competitors is excessive in consequence. Grant writing has grow to be a vital ability to grasp if you wish to safe this type of financing. 

Should you’re contemplating making grants a core a part of your funding technique, there are some things price taking into account.

Write it your self

The leaders of an organization know their enterprise higher than anybody, but far too usually relinquish management of grant writing to consultants. 

Exterior help will be necessary to a profitable grant proposal, however it makes little sense to offer the reins utterly to somebody much less accustomed to your organization and the distinctive issues it solves. 

That doesn’t imply you shouldn’t use the enter of skilled grant writers or coaches, however inner stakeholders ought to be main the cost. 

Use your experience to construct a mission plan that’s proper to your know-how and your corporation, and also you’ll thank your self later in the course of the ultimate interviews of the grant analysis, in addition to whilst you’re implementing the mission itself.

Time your grant with fairness fundraising

Grants usually have a really particular scope, restricted to a single discovery or growth, and sometimes don’t cowl the total price of the grant-eligible mission. 

More often than not, a grant mission will solely cowl a portion of your subsequent part of progress. If grant cash solely accounts for 40% of your mission, that should issue into your wider financing technique. 

Further enterprise bills, reminiscent of advertising and marketing or basic working prices, will even usually not be included in a grant’s funds. Most companies want supplementary fundraising, reminiscent of angel funding or enterprise capital, to scale successfully. 

Grant purposes can take months to finish, and it might take simply as lengthy to listen to again on a submission. Timing your grant with fairness fundraising will give your organization a clearer roadmap, and stop your management workforce from being caught in an infinite grant-writing and fundraising loop.

Don’t change your organization for a grant

Grant funding is essentially sought by earlier-stage companies that don’t but have the required income to help R&D initiatives. Since grants enable firm stakeholders to retain fairness, it may be tempting for founding groups to adapt their roadmap to satisfy slender granting standards. 

The brief recommendation right here is don’t. Your commercialisation technique ought to by no means be modified until market circumstances demand it. Grant initiatives are too vital a timeframe (usually between one and three years) to be price committing to in the event that they don’t align together with your wider enterprise aims. 

As soon as you’re awarded a grant, if the person or panel answerable for monitoring your mission feels it’s not being carried out consistent with the granting circumstances, then they’re effectively inside their rights to cease financing it, hurting your probabilities of future grants. 

Moulding your wider enterprise plans to grant standards might the truth is ship your corporation within the flawed route.

Apply to the precise grants

Understanding the ecosystem of grants which are accessible to you is step one find the grants that finest match your corporation and roadmap. Wanting into earlier recipients of grants you’re making use of for and those different corporations in your trade are receiving offers you a preliminary overview and also will help together with your software, from proposal construction to budgeting. 

Every grant has particular aims outlined in its rubric, and if you happen to’re making use of for the precise grants they need to be simply met. Nevertheless, don’t assume that it will likely be apparent to evaluators that your corporation aligns with these aims simply from a basic firm description. A researcher shouldn’t current knowledge with out providing a conclusion. Equally, corporations shouldn’t be afraid to explicitly say that their strategy achieves a aim within the analysis standards.

Transfer the needle

Grant initiatives ought to all the time look to maneuver the needle. If it’s not searching for to seek out out an unknown or get rid of a barrier that exists in a sector, then it’s seemingly a mission not price its salt. 

With conventional funding strategies like VC, you need to show there’s ample demand to your firm and that your corporation is superior to opponents. With grants, it’s one step additional. Your mission must uncover, pilot, or reveal one thing new, that has but to be achieved by others and can make a fabric distinction.

For instance, for our newest mission with the Swedish Power Company, my firm Enerpoly goals to reveal the viability of producing sustainable, protected zinc-ion batteries at scale. The product’s sustainability, security advantages and prototype manufacturing strategies have been confirmed, and so we’re transferring the needle by proving the manufacturing’s scalability. What unknown will your grant mission uncover, and what are its advantages?

Know your market

A grant proposal for an R&D mission requires that your proposal demonstrates scientific benefit. One which helps a enterprise’s progress should proof each scientific benefit and industrial viability.

Doing all of your homework in your potential buyer base and competitors helps the industrial benefit analysis of your grant. For instance, for a current grant software, my firm introduced an intensive competitor evaluation of over 15 corporations, their capabilities and their choices within the related market. A complete understanding of the product-market match of your mission, compared to the prevailing options provided by opponents, underscores that your developments will make a fabric influence. 

Showcase workforce experience

I prefer to name this the ‘Why you?’ a part of the proposal.

Grant proposals are just like any funding pitch, in that you just’ll solely be awarded financing if your organization is finest positioned to unravel the problems you’ve set out. When you’ve outlined the market want to your innovation, spotlight the {qualifications} and expertise of your workforce, be that related tutorial analysis or a profitable entrepreneurial historical past.

Emphasising your organization’s success up to now legitimises your software, so evaluators can belief that you just’re the perfect enterprise for the job. Equally, in case you are making use of for a grant with a companion, it’s necessary to solely choose partnerships that strengthen each your mission and your proposal. 

Have a stable danger mitigation technique

A grant submission largely focuses on what the grant will probably be used to finance, however it’s necessary to justify the precise strategy you’ll take together with your analysis. Explaining the dangers of your mission and the way you’ll mitigate them demonstrates that you just’ve totally thought by the practicalities of your corporation.

Any grant involving uncooked supplies, for instance within the vitality trade, will even be evaluated on the scalability of the know-how, together with dangers posed by provide chain disruption. Addressing the obstacles to this, on this case explicitly highlighting a well-planned and versatile provide chain technique, is an enormous plus.

Discover specialists to again up your story

Getting stakeholders out of your trade to interact together with your grant request alerts an ecosystem that agrees together with your outlook. Typically candidates suppose that having letters of intent from their prospects is sufficient. It’s not. Grant evaluators do thorough due diligence, from the importance of the analysis to industrial implementation. When specialists, together with traders, companions, market members or teachers, agree together with your execution plan, it validates your software. 

It all the time takes longer than you anticipate

This suggestion most likely appears the obvious of the bunch, and is one I like to use to all my work duties. The builders studying this could be accustomed to the outdated adage that comes from Hofstadter’s Regulation. However relating to grants, one thing that may assist take your organization to a different degree, finalising your proposal final minute merely gained’t reduce it. Dedicate time every week to work in your grant software and, extra importantly, give your self a protracted runway earlier than your submission deadline: it would want extra time than you suppose.

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