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by Fintechnews Switzerland
December 1, 2023
SEBA Financial institution AG, a completely licensed Swiss crypto financial institution, introduced at this time its new model identification: AMINA Financial institution AG. The group operates globally from its regulated hubs in Zug, Abu Dhabi and Hong Kong, providing its shoppers conventional and crypto banking providers.
SEBA Financial institution made historical past in 2019 by changing into one of many first FINMA-regulated establishments to offer crypto banking providers.
The title ‘AMINA’ stems from the time period ‘transAMINAtion’, which means transference of 1 compound to a different. AMINA is a model pushed by perpetual change, bringing collectively the varied ‘compounds’ of conventional, digital, and crypto banking to unlock new potential and progress for our shoppers. This imaginative and prescient of change represents the transformation of our shoppers’ monetary future.
Franz Bergmueller, CEO of AMINA, stated:
“We’re delighted to introduce the world to our new model identification. Whereas we are saying goodbye to the SEBA title, we stay ceaselessly pleased with the achievements made by the group beneath the previous model.
Present shoppers of AMINA Financial institution (previously SEBA Financial institution) will likely be unaffected by the rebrand aside from encountering the brand new title; all operations will likely be enterprise as common throughout the board.
The department workplace based mostly in Abu Dhabi and the subsidiaries in Hong Kong and Singapore will subsequently apply for a reputation change to align with the pinnacle workplace in Zug.
Featured picture credit score: AMINA webiste
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